Overview: Designed and developed Jasubhai Digital Media's (JDM) Mailer system that emails content, such as advertising, surveys and event invitations, to subscribers of JDM. It is a tool that automates the entire email-sending process, from content-design, to delivery and reporting, and incorporates role-based security and an approval process. After completion, the system allowed the company to send out over 50,000 emails a day to their subscribers as compared to a few thousand before.

Technologies Used: PHP, PERL, Oracle, stored procedures (on Linux platform)

Feature List:

• In-built HTML editor for content design
• Ability to upload existing content
• Automatic insertion of tracking link
• CSV upload of target audience
• Ability to create a new mailer by copying an existing mailer
• Ability to test mailer by emailing to user-defined email accounts before emailing to target audience
• Role-based security
• Approval process
• Ability to choose which of JDM's server to send a mailer through
• Automatic removal of duplicate emails